Built Different. Billed Different.
An AI-native law firm covering the full transactional surface area for the athletes, creators, founders, gaming operators, and hospitality groups moving fastest. You work directly with the principal on a fixed fee, with senior judgment applied to every line of every matter.
Super Lawyers Rising Star — NJ 2025 & NY Metro 2026·Director, Seton Hall Gaming Law Bootcamp·Licensed in NY, NJ & OH
A real engagement in sports, gaming, or tech rarely sits inside one practice area. A NIL agreement touches IP licensing, brand contracts, tax structure, and estate planning the moment the money lands. A gaming launch touches 50-state regulatory analysis, payment processor agreements, IP, and corporate formation. A startup at Series A is balancing customer contracts, equity, IP, and the founder's personal asset protection at the same time. I built Jacobs Counsel to handle the full picture inside a single engagement, with one principal, on one timeline.
NIL representation, House revenue-share contracts, brand deal review, transfer portal counsel, IP and trademark protection, and first-money estate planning structured before the wire hits.
Book a Sports & NIL Call50-state skill-versus-chance opinions accepted by Apple, Google Play, and major payment processors. Licensing, terms of service, IP protection, and outside counsel for the cap table.
Book a Gaming Strategy CallOutside counsel for AI and tech startups through fundraising, customer contracts, IP and trademark strategy, and pre-exit estate planning timed to the equity event.
Book a Startup Counsel CallBrand deal review, sponsorship and AdSense terms, talent agreements, trademark protection, and the entity and tax structure to hold an audience-driven business together as it scales.
Book a Creator Counsel CallLiquor license applications and transfers across NY, NJ, and OH, multi-unit expansion, lease and vendor contracts, and ongoing compliance for restaurant, bar, and venue groups.
Book a Hospitality CallEstate planning around equity and stock comp, asset protection, dynasty trusts, and the legal infrastructure to keep a high-income career and a long-term family balance sheet aligned.
Book an Estate Planning CallEvery engagement runs on AI-native research, drafting, and review systems built inside the firm.
One counsel. Every deal, every contract, every venture.
NIL deals, creator agreements, sponsorships, IP licensing, contract negotiation. From term sheet to close.
Embedded legal partner for startups and growing companies. One monthly fee. Direct access. No associate layer.
Wills, trusts, asset protection, wealth transfer. For high earners and families who want it done right the first time.

I walked on to Boston College basketball, competed in the ACC, and learned what it means to prepare for moments that matter. After law school, I built Seton Hall Law's sports, entertainment, and gaming program from the ground up and now run the Annual Gaming Law Bootcamp, one of the largest in the country. I founded Jacobs Counsel to give athletes, creators, gaming companies, and startups the same thing I wanted as a walk-on: someone who takes your deal as seriously as you do.
Learn MoreTraditional firms bill junior associates to do the research and pass the cost to you. I use AI to handle the heavy lifting — research, drafting, document review — so I can focus on strategy, negotiation, and judgment. The result: faster turnarounds, fixed fees, and senior-level attention on every matter.
I Work With Your Trusted Advisors.
Financial advisors, CPAs, and attorneys refer their clients to me for estate planning and asset protection.
"As an entrepreneur building my own business, I am grateful to have Drew as my trusted legal counsel. His work is prompt, thorough, professional, and relatable."
Carley Horan
Entrepreneur
"Drew and his team are the best of the best. Honest, hardworking, and reliable. They've handled a wide range of legal projects on our behalf and they always deliver quality work - on time."
Gene Williams
Business Owner
"Excellent counsel and guidance making sure we covered all the issues and nuances to our estate planning and wills. Highly recommend!"
Robert Campo
Client
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See why high performers trust Jacobs Counsel
Book a 15-Minute Strategy CallThe same checklists and frameworks I use with paying clients, written up so you can put them to work today.
Book a 15-minute call. No retainer, no pressure.